Over half a century, The Great Frog stands as a testament to impeccable craftsmanship and rebellious spirit. Established in the vibrant ’70s as a defiant response to mainstream jewellery, The Great Frog emerged as an emblem of rock ‘n’ roll decadence. Crafting each jewellery piece by hand, using only the finest materials, the brand became synonymous with unrivalled quality and distinctiveness.
As the decades unfolded, The Great Frog’s allure captivated not just the city’s elite but also the global music aristocracy. Icons from Metallica’s Cliff Burton and Led Zeppelin to Motörhead’s indomitable Lemmy and Iron Maiden proudly adorned themselves with its jewellery creations. The turn of the millennium saw Reino, alongside Carol and Paterson, helm the brand as its Creative Director and Designer, infusing fresh vigour while upholding its storied tradition.
Today, The Great Frog remains the jeweller of choice for luminaries spanning diverse musical genres – from rock legends like Jimmy Page to contemporary titans such as Jay Z, Skepta, and Harry Styles. The brand’s enduring appeal lies not just in its artisanal excellence but also in its ability to resonate with the mavericks of every era.