The Connoisseur's Choice


Positioned in the heart of Soho, London’s cosmopolitan hotspot, Amathus Drinks Plc shines as a family-owned drinks importer, distributor, and specialist retailer. With its mission centred on delivering first-class products and services, Amathus has successfully carved out a unique space for itself in this vibrant area. The store staff are not just employees; they are highly trained experts in wine and spirits. Whether you’re a novice or a connoisseur, they are more than happy to share their expertise to help you make the perfect selection.

A Tailored Experience for Every Customer

At Amathus, you can expect more than just an average retail encounter. Offering exclusive events, masterclasses, and a range of purchase options including free local delivery and click and collect, Amathus aims to elevate your shopping experience. Their services extend well beyond the retail store, as their purchasing and account teams maintain strong relationships with Michelin-starred restaurants, five-star hotels, select city bars and clubs, as well as country gastropubs. What’s more, their ever-expanding wine collection and well-known spirits brands are now available to a growing number of independent retail outlets, proving the brand’s widespread appeal and trusted reputation.

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Open Hours

Monday10:00 AM08:00 PM
Tuesday10:00 AM08:00 PM
Wednesday10:00 AM08:00 PM
Thursday10:00 AM08:00 PM
Friday10:00 AM09:00 PM
Saturday10:00 AM09:00 PM
Sunday11:30 AM07:30 PM
Open now. Welcome!