Le Labo, a niche fragrance brand, has been redefining the world of scents since its inception in 2006. Known for its high-quality and unconventional scents, Le Labo quickly gained a dedicated following, cherished by those who seek fragrances that stand out from the mainstream. The brand is not just about scents; it’s about an experience, encapsulated in minimalist packaging and unique olfactory creations that speak to individuality and sophistication.

Artisanal Luxury at 77 Beak St, Carnaby

The Soho London store of Le Labo, located at 77 Beak St, Carnaby, is a testament to the brand’s commitment to craftsmanship and the soulful power of thoughtful hands. Le Labo believes that the future of luxury, particularly in perfumery, is rooted in the art of hand-crafted products. From hand-picked roses to hand-poured candles and hand-formulated perfumes, every aspect of Le Labo’s creations is imbued with care and authenticity. This approach, coupled with handshake agreements, exemplifies the brand’s dedication to quality and personal touch.