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Regulation

A Pioneering Spirit in Soho's Adult Retail Landscape

About Regulation

For more than twenty years, Regulation Soho has been a fixture in Soho, known for high-quality latex and leather clothing, bondage equipment, and gay sex toys. The business began in a North London workshop and built its name on kink products made for the specialist market and the wider gay fetish community. The shop spreads across two floors and is spacious and welcoming, a long way from the usual adult store.

Quality runs through the range. Regulation is an official stockist of the Fetters brand, and every item, from fetish gear to lingerie, is held to a high standard of craftsmanship. Its custom fitting service means customers can leave with pieces that fit properly. The shopping experience is meant to be comfortable and free of judgment, for buying something new or refreshing your wardrobe.

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