Broadwick Street in Soho

Broadwick Street runs right through the middle of Soho, and it carries more history than most streets its size. It was Broad Street once, before the name changed in the late 19th century. Its big moment came in 1854, when physician John Snow traced a cholera outbreak to a water pump on this very street. That bit of detective work helped change public health for good.

These days the street works hard from morning to night. Flat Iron, the steak place, pulls a steady crowd, and End Clothing brings in shoppers from across the city for its fashion. Food and sharp retail, side by side, keeping things moving all day.

Oxford Circus and Tottenham Court Road stations are both a short walk off, so getting here is no trouble. Central, with a real story behind it, it earns a stop. Have a look at the businesses that call it home.